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B2b Communications

The numbers game: how to take your reporting to the next level

How smart reporting drives intelligent business decisions

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A perfect storm of industry challenges has emerged in the wake of these last turbulent few years:

  • Rising operational costs
  • Economic strife eating into margins
  • Customers considering telco spend cuts
  • Growing competitive threat from hyperscalers
  • Emerging delayering trend: The end of the integrated telco
  • General evolution of telco business models

In the teeth of these challenges, major questions arise that need quick and decisive answers:

  • Why are we losing deals?
  • Why are we bleeding margin?
  • Where is our process failing?