The media landscape and its challenges in 2023
The last few years have been chaotic to say the least, leaving media organizations struggling to adapt to changes in audience behavior. The industry has suffered additional blows, thanks...
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AdOps
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Publishers rely on CloudSense to deliver sales transformation
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Ambitious businesses rely on CloudSense's advanced CPQ for transformation
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Modern pain points: Operations and Transformation
As we face down an unstable economic climate and recession, businesses worldwide need to act quickly to weather the storm. In particular, enterprises need to prevent their key players from...
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Media businesses: Optimize your Salesforce platform with CloudSense
CloudSense can help Salesforce-enabled Media businesses thrive in the digital-first world, deliver significant sales transformation, optimize your workflows and increase revenues.
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The importance of effectively managing campaigns for SMB publishers
Thanks to a combination of rapid digitization and the odd pandemic here and there, the competition for online ad dollars has increased dramatically in recent years. But despite the...
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What makes CloudSense different from other Order Management solutions for media organizations and publishers
In order to remain competitive in this fast evolving digital media landscape, publishers need a solution that allows them to manage complex campaign selling at scale
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How to overcome the pitfalls and challenges of digital transformation
With over a decade in experience delivering successful CPQ implementations, CloudSense has developed techniques to maximize benefits and minimize risks.
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How publishers can reverse declining revenues
The chaos of the past few years has left publishers struggling for ad dollars, forcing them to drive productivity with alternative value-enhancing activities.
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How productivity is key to publisher revenue
After a successful roundtable event in North America, CloudSense hosted a follow up media roundtable event in the Asia-Pacific region, with attendees from Australia, New Zealand, Singapore...
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Programmatic advertising in a world without third party cookies
In order to remain competitive in this brave new world, media ad publishers need to evolve their strategies and be ready to implement new approaches and develop new capabilities.
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Bulk Subscriber Management preview
Make large-scale changes to customer subscriptions in a fraction of the time
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Exploring Zero, First and Second party data
In today’s hyperconnected world, collecting consumer data from every touchpoint is essential. From changes in privacy regulations, GDPR and the demise of cookies, the saying that...
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Why customers increasingly require flexibility in their media ad buying
We have recently explored how the past few years have ushered in major changes to the media ad sales space: the digitization of audience consumption habits has accelerated, print and...
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Ad Sales solution overview
CloudSense for Ad Sales
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The Modern Media Executive's Playbook
How to drive operational efficiency, innovate commercially and inspire customer loyalty in modern Media.
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Online publishers: 12 must-haves for seamless digital subscriptions
Your customers are willing to pay for your high-quality content online, but only if your digital subscriptions experience is quick and convenient.
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The complete Order Management System checklist for Ad Sales
Choosing the right Order Management System (OMS) is a vital step towards running a thriving Ad Sales function, but the selection process can be time consuming.
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Maximizing productivity and programmatic success in 2022 and beyond
On 7 December 2021, CloudSense hosted an exclusive roundtable event led by LiveIntent CMO Kerel Cooper and CloudSense VP of Media Solutions Stuart Schauman. Together they explored the...
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MediaRapid full demo
An all-in-one, out-of-the-box solution, MediaRapid is quick to implement, and delivers value fast, helping publishers transform and future-proof their ad sales and operations.
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Media publishers’ lessons from 2021 and resolutions for 2022
Well, 2021 was quite a year. Although optimistically predicted to be a return to normal back in January, if anything it was even stranger than 2020. Â
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A lifeline for small-to-medium publishers’ ad sales and operations
The combination of recent world events and the ongoing move towards a digital-first world have caused a major shift in the way marketers think about promoting their products and services.
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