Articles

Optimize Product Configuration: 4 Must-Know Reasons

Product configuration is a critical aspect of the sales process, allowing customers to select products that meet their specific needs. Done well, it can offer businesses a competitive...

How AI transforms B2B sales processes for telcos and techcos

In a landscape where administrative tasks dominate, product catalogs are complex and legacy systems disrupt, AI emerges as a key solution, projected to attain a $10.4 billion value by...

Mastering Omnichannel in Telecom: Benefits, Challenges, & Insights

Digital transformation and acceleration are reshaping the telco landscape, compelling companies to seek innovative ways to enhance profitability and customer experience. In an “always on”...

Essential Guide: How B2B Telcos can scale and diversify in 2024

Last time, we demonstrated that in order for CSPs to provide an omnichannel experience and become more than connectivity providers, they need to implement a CPQ and OMS that provide great...

Beyond connectivity: the rise of omni-channel telcos

Part 2 of our "Unshackling Telcos" blog series continues our exploration of the ways telcos can break free from the restrictions placed on them by old and cumbersome technical architecture.

Omni-channel telco wins: consistent service across channels

We spend a lot of time talking to key decision makers at large CSPs about the challenges they face. Right now, they are feeling intense pressures as costs escalate, competition...

Streamline, Scale, Innovate: The Benefits of Intelligent Decoupling

In today's fast-paced business world, where adaptability and resilience are essential, intelligent decoupling has emerged as a strategic game-changer. This blog explores its pivotal...

Boost B2B Telecom Sales: Overcome CPQ Challenges & Sell More

Breaking down the elements and the use of CPQ, the general assumption is that it’s an easy tool allowing sales teams to configure products and services, input pricing and generate quotes....

In Conversation with CloudSense - a round up of series one of our podcast

As the dust settles on the start of our podcast journey, we take a look back at some of the best bits from our first series of In Conversation with CloudSense, featuring our very own Vish...

Simplify Your B2B Sales Process: Boost Revenue & Productivity in 2024

In today’s competitive landscape, ensuring that your sales teams have the tools and resources they need to excel is paramount. Sales professionals often encounter productivity challenges...

Media Landscape 2024: Navigate Trends & Challenges in the Post-Cookie Era

The media landscape this year continues to evolve at a rapid pace, presenting various opportunities, but also challenges for publishers, advertisers and media organizations. The core...

Speed Up Sales: Go-to-Market Faster with a B2B Product Catalog

In this era of digital consumerism1, the expectation for seamless access to consistent product information is essential. At the heart of any thriving business lies the product catalog,...

In conversation with CloudSense podcast episode 2: Market Share

Listen to Episode 2 - Market Share now:

B2B Fulfillment Made Easy: Frequently Asked Questions on OMS Solutions

With the right B2B order management software, businesses can achieve the following:

How can telcos satisfy their need for speed?

Of the myriad frustrations expressed by today’s B2B telcos, techcos and MSPs, many of them come down to the same question: can’t we do this faster? 

The (third-party) cookie has crumbled

Third-party cookies have been advertisers’ primary strategy for collecting user data and tracking behavior for many years. 

3 ways your product catalog may be causing you pain

Today’s customers are a greedy bunch: demanding a greater range of products, delivered faster than ever before. What’s more, they expect to be able to buy through whichever channel is most...

The 6 golden virtues of effective Ad Campaign Management solutions

Top reasons for deal failure that can be easily fixed

It’s one thing to have trouble enticing new customers to your product. But what’s even worse is when you have their attention… only for your deal to fall through.